The platform built for inStore Inventory
The platform for local shops: sell with synced inventory, more visibility on Google and AI, new customers and orders, with fast local delivery.
Connecting your in-store inventory to every place your customers shop
Inventory & product data
Management systems, POS and e-commerce connected
Local discovery
- Google Maps
- ChatGPT
- Gemini
Local commerce
- E-commerce
- Local delivery
- Pickup
Distribution channels
- Glovo
- Deliveroo
- Uber Eats
- Amazon
Inventory & product data
Management systems, POS and e-commerce connected
Local discovery
- Google Maps
- ChatGPT
- Gemini
Local commerce
- E-commerce
- Local delivery
- Pickup
Distribution channels
- Glovo
- Deliveroo
- Uber Eats
- Amazon
Connect
We plug into your management system and pull live stock in real time.
Unify
One clean, always up-to-date catalogue of everything in your shop.
Distribute
To Google and AI, with local delivery and the channels your customers shop.
Our partners
We work with shops in cosmetics, pharmacy, artisanal food and stationery across Rome.
“Our stock used to be invisible online. Now people searching on Google see what's on our shelf and walk in to buy it.”
Farmacia Farnesina
Nicole · Rome
“From zero online visibility to our whole catalogue on Google, updating on its own. We just keep doing what we love.”
Erboristeria Apistica Romana
Concetta · Rome
“I never set anything up: the management system was connected on day one. Our inventory is online and always up to date.”
Farmacia 2 Pini
Maria Rosaria · Rome
“Over 20,000 products in stock, all online and synced in real time. Not one of them used to show up.”
Vertecchi Flaminio
Marco · Rome
“More people walk into the shop: they find us online and drop by to collect or to buy at the counter.”
Vertecchi Centro
Marco · Rome
Frequently asked questions.
inStore is the sales infrastructure for local shops. It connects the management system you already use, puts your live stock on Google, Maps and in AI answers, and gives your shop its own online store with in-store pickup (click & collect). €79 a month, zero commissions.
inStore builds the inventory feed from your management system and sends it to Google on your behalf, as set out by the Local Feeds Partnership program. Your products appear on Search, Maps and Shopping as available in store, with stock and prices updated in real time.
Wingesfar, Tecnofarma, CGM, Farmadata, Pharmasys, Zucchetti and other common pharmacy systems, plus e-commerce platforms like WooCommerce, PrestaShop and Shopify. After the connection, everything updates on its own: no data entry.
No. Your management system is enough: inStore hosts your shop's own online store, with your catalogue, your prices and your shop name, kept in sync with your stock.
€79 a month, all included. inStore keeps no commissions: you take home 100% of every sale minus card fees only, just like on your POS. No activation cost during the pilot.
The customer pays online, you receive the order already cashed in and set it aside. They come to the counter and collect it, usually the same day.
Across Italy: we connect the most common management systems. The free pilot starts in Rome, where five storefronts are already live.
90 days, free, with no strings attached. We activate both services and every week you receive the report with your results: sales, pickups, local searches. Any month without proven value is free, and you can cancel anytime.
Still have questions? Talk to us →